Growing Bolder, the active lifestyle brand for the 50+ audience, and Track Shack, one of the nation’s premier race management and running retailers, are joining forces to encourage, develop and provide fun fitness opportunities for 50+ walkers and runners through participation on Team Growing Bolder.
“Track Shack started a running and walking movement in Central Florida that has spread nationwide,” says Growing Bolder CEO Marc Middleton. “Growing Bolder inspires people to want to get active and Track Shack helps them take those important first steps to make regular exercise a fun and rewarding lifestyle. It’s a very complementary partnership that we think will help many improve their overall health and wellness.”
Men and women worldwide are invited to join Team Growing Bolder. It’s 100% free and benefits include workout plans, weekly video training tips from Track Shack’s team of renowned nutrition and fitness experts, special Growing Bolder inspirational and motivational messages, a weekly Team Growing Bolder podcast, discounts on Team Growing Bolder merchandise, opportunities to be featured nationally on Growing Bolder TV and in Growing Bolder Magazine and much more.
“We’re excited to partner with Growing Bolder,” says Track Shack co-owner Betsy Hughes. “We’re all about running and walking for fun and fitness. We’ve seen men and women of all ages transform their lives by simply getting off the couch and get moving. Together with Growing Bolder, we’ll be able to help many more.”
While it’s not necessary to ever participate in an event to be part of Team Growing Bolder, the first official event is the historic Zimmerman Kiser Sutcliffe Winter Park Road Race presented by Florida Hospital on March 12th in Winter Park, Florida.
The first official Team Growing Bolder sponsor is Morgan Stanley. Like Growing Bolder, Morgan Stanley believes that the rest of our lives can be the best of our lives as long as we take care of our health and our finances.
For more information about joining the Team Growing Bolder movement, visit GrowingBolder.com/TeamGrowingBolder.
About Growing Bolder
Growing Bolder is one of the world leaders in wellness and inspirational lifestyle content creation and delivery across all major media platforms. It produces documentaries, Growing Bolder TV and radio shows, the Surviving & Thriving TV show, Growing Bolder Magazine and a network of community websites anchored by GrowingBolder.com.
About Track Shack and Track Shack Events
Track Shack of Orlando opened for business in 1977 as a small retail operation that focused primarily on selling running shoes and apparel. Track Shack Events, established in 1990 as Track Shack’s sister company, is a sports marketing company that specializes in marketing, management and production of active participation events. The mission of Track Shack Events (TSE) is that each event produced will benefit the entire community – runners, sponsors, and charities. Award-winning professional staff has earned TSE a reputation as one of America’s top sports marketing companies. Jon and Betsy Hughes, co-owners of Track Shack and Track Shack Events, ensure that both businesses support charitable causes, in particular charities that benefit youth and youth athletics. This tradition continues through the creation of the Track Shack Foundation in 1994. The Foundation was established as a 501 c(3) organization with the purpose of promoting health and fitness with an emphasis on youth programs.