ORLANDO (Jan. 6, 2021) – Maddie Echelson was recently named marketing manager at Growing Bolder, a multi-media company nationally known for content aimed at inspiring and educating people 50 years and older.
Echelson previously managed successful campaigns for well known brands, including the Golf Channel, Action Gator Tire and dozens of other businesses.
At Growing Bolder, Echelson leads a variety of marketing initiatives, including promotions with Growing Bolder’s brand ambassadors, virtual events for members and and benefits for key partners.
“At Growing Bolder, I love our initiative to rebrand aging,” Echelson said. “I believe that as we age, whether we’re in our 30s, 40s, 50s or beyond, we should always work on improving our mental and physical health to cultivate a long and healthy life.”
Echelson graduated from the University of Central Florida with a bachelor’s degree in human communications.
In the short time she has been at Growing Bolder, she is already made an impression.
“Maddie is one of the most organized, detailed and positive team members I’ve had the pleasure of working with,” said Emily Cummings, Growing Bolder’s Director of Client Strategy. “From large-scale event organization to detailed production schedules, there is no task she isn’t willing to take on.”
Marketing is taking on an increasingly important role with Growing Bolder’s explosive growth. The company currently touts a million social-media followers and more engagement on its Facebook page than most major networks. Growing Bolder has a TV show that reaches up to 85% of all U.S. households, a radio program seen on NPR affiliates, a podcast and a lifestyle publication with more than 150,000 subscribers.
Growing Bolder is a multi-media content producer and distributor of inspirational and education material aimed at the 50+ market. The Orlando-based company was founded in 2007 and has grown to be a national leader in creating positive narratives about aging. More at www.growingbolder.com