Orlando, Fla. (February 2, 2012) – Growing Bolder, one of the world’s leading producers of active lifestyle content, announces the launch of Bolder Press and the publication of “Rock Stars of Aging: 50 Ways to Live to 100.”
“This is a very modest first step into publishing,” says Marc Middleton, CEO of Bolder Broadcasting, Inc., co-host of Growing Bolder and author of “Rock Stars of Aging.”
“We already have a strong and growing presence in TV, radio and the Web,” adds Middleton. “Bolder Press and ‘Rock Stars of Aging’ represent the next step in building our multi-platform active lifestyle network.”
Rock Stars of Aging is based upon the hundreds of interviews and countless stories Growing Bolder has produced on active centenarians, nonagenarians and octogenarians.
“We’ve had so many great conversations with the world’s oldest NASCAR driver, college graduate, blogger, CEO, showgirl, Olympian, doctor, swing dancer, inventor, athlete, artist, actress and more,” says Bill Shafer, Bolder Broadcasting Vice President and co-host of Growing Bolder. “This is a very diverse group of men and women but after awhile some common threads begin to emerge. Rock Stars of Aging reveals that lifestyle traits can add decades of activity to your life.”
“Rock Stars of Aging is a great beginning to what will become a Growing Bolder series of self-improvement books — a constantly evolving guide to creating a long life filled with fun, passion and significance,” says Jackie Carlin, Growing Bolder’s Director of Online Content and head of the Bolder Press project. “These Rock Stars of Aging are redefining what’s possible for just about anyone. They run, paint, drive, travel, study, garden and more. And they’re all at least 100 years old!”
“Rock Stars of Aging: 50 Ways to Live to 100” is available for all major e-book readers, including Kindle and Nook, on Amazon.com, BarnesandNoble.com and Smashwords.com. It is also available as a .pdf download at RockStarsofAging.com.
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Contact: Katy Widrick, Executive Producer
[email protected]
About Bolder Broadcasting Inc.
Bolder Broadcasting Inc. is the parent company of Growing Bolder Media Group, Bolder Health and Bolder Press. Our products include the online community GrowingBolder.com; the Growing Bolder TV show, distributed by American Public Television and currently seen on nearly 500 public broadcasting stations nationwide; the Growing Bolder Radio show and a suite of market-differentiating products for the healthcare industry, including online platforms and multimedia editorial-style content.
About the Author
Marc Middleton is Founder and CEO of Bolder Broadcasting and Bolder Media Group. He’s an award-winning anchor, reporter and producer, a featured blogger on the Huffington Post and speaks regularly on active lifestyle, positive aging, the power of storytelling, social media in healthcare and marketing to boomers.
Marc helped create and co-hosts Growing Bolder, a weekly national television program airing on more than 500 PBS stations. The show profiles ordinary people living extraordinary lives; men and women who are redefining the possibilities of life after 50 and inspiring audiences of all ages to believe that it’s never too late to achieve their dreams. Marc also co-hosts the Growing Bolder Radio Show, which airs on several public radio stations across the country.
In his spare time, Marc is a world record-holding masters swimmer, is plotting a comeback in track & field and dreams of becoming a painter.